| Since 17 Reasons Why is no longer together as a band, this news page is obviously not about the band's latest events. This space will be alternatively used for other interesting, yet otherwise unrelated, associations to the phrase "17 Reasons Why".
So, if you are looking to save the sign, buy a painting, rent a 16 mm independent film or just like using the phrase, "I'll give you 17 Reasons Why", you have come to the right place.
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 7:37 pm 14th June 1992 |
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17 Reasons - The Mission District
From Lance's original J Church website: "My friend Lydia and I had this idea of putting out a tribute record to the neighbourhood we all lived in. Love it or hate it, there's no place like the Mission. Best food, best second hand stores, culturally diverse, best bands. This comp was a three 7" box set. Our song was recorded with Adam from Jawbreaker on drums. Brendan had just joined and promptly broke his arm in a skateboarding accident. He used to skate pro... REALLY. Our tune was my version of Billy Joel's Piano Man. Recorded and mixed all in one day. Too bad it's gone forever."
Buy the record
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| 5:17 pm 27th May 2006 |
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17 Reasons Why is Born
17 Reasons Why was formed in 1990 before it was cool to be called "17 Reasons Why". Although one might believe that their name was derived from the sign that graced 17th and Mission streets in San Francisco atop the Thrift Store building, this is not the case. It had something to do with the drummer's ..... oh ..... never mind. I wasn't there the night they came up with it, so I have no clue.
17reasonswhy.org was previously a site dedicated to saving this iconic sign that had been around since 1927. Since someone has since rescued the sign from the scrapheap, along with the long-missing "Why", apparently there was no longer a need for a website, so here we are.
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| 12:42 am 1st September 2005 |
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So What's In a Name?
I got to thinking about different band names, and what compells bands to pick the names they use. While some may seem fairly obvious (Smoochknob & Love Load for instance), others conjure up certain images or feelings that may or may not have anything to do with the actual music they perform.
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| 5:37 pm 10th August 2005 |
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17 Reasons (Karrie Myers blog)
Right across the street from us was a store called Thrift Town, and right on top of Thrift Town was a huge sign that read "17 Reasons". My roommates and I used to sit around guessing what that could possibly mean...17 reasons why you should shop at Thrift Town? 17 Reasons why you should stare at this sign instead of doing something productive? Somewhere down the line, my roommate Luke found out why the sign was there and what it actually meant. But, see? I didn't even remember the explanation. Does it matter?
Read more ...
'17 Reasons Why!' sign - circa 1989
'17 Reasons' sign in summer of 1996
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| 1:07 pm 3rd July 2005 |
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Ghosts of a lost city - Take a sentimental journey through the streets of San Francisco
Months go by when I don't miss the enigmatic, enormous "17 Reasons Why" rooftop sign that dominated the view at 17th and Mission for four or five decades, but then it comes back to me with a pang.
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| 12:33 am 15th June 2004 |
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My Secret Life - Dancin' on the Edge of the Earth
Formed in 2001 with a core rhythm section carried over from funk-horn band 17 Reasons Why. My Secret Life three years down the road has just released a five-song EP of signature tracks documenting what they do best; write great alternative pop/rock songs and play edgy pop/rock rifts. Check out My Secret Life's Website (coming soon ... )
This five track EP captures an accomplished Detroit band of musicians playing inspired [sub] urban chops elevated by breakout vocals from newcomer Nicki B. and the breakdown rhymes of Ernest Lee.
View full article
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| 7:52 pm 18th February 2003 |
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17 Reasons Why We're Sad
The old "17 Reasons" sign that used to sit atop the Thrift Town building at 17th and Mission streets is gone, and it ain't coming back. The Planning Department has ruled that Foster Media, which replaced the meaningfully-numbered but otherwise mysterious message with a billboard last summer, was in fact swapping one outdoor ad — and not a much-loved local landmark — for another, and agreed to let the company off if it would quit legal maneuvers to build two more billboards in violation of a voter-enacted ban on new ones.
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| 7:06 pm 10th December 2002 |
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1935 Art Deco Sign Replaced by Beer Billboard
On a Saturday last May, San Francisco resident Stephen Parr was gazing out the window of his warehouse in the Mission neighborhood and noticed that a crew was dismantling a beloved art deco sign, erected in 1935, letter by letter.
"It's part of the view of the skyline in the Mission," Parr says. "The sign has influenced so many people. It's like the Citgo sign in Boston."
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| 12:41 am 30th October 2002 |
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Hidden history of the Mission - An enchanting '17 Reasons'
One story bleeds into another and characters interconnect so intriguingly that it isn't always possible to tell whose story or even which decade is which in Naomi Iizuka's "17 Reasons (Why)." That's both the point and the glory of the new play that opened Monday at Intersection for the Arts.
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| 11:13 pm 12th June 2002 |
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The Friends of 1800
In June of 2002, the historic "17 Reasons" sign at the corner of 17th and Mission was removed and replaced with a giant billboard advertising Miller Genuine Draft Beer. In response to this action, a group of Mission residents and concerned San Franciscans organized to advocate for the removal of the beer billboard and the re-installation of the 17 Reasons sign.
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| 4:56 pm 1st March 2002 |
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Photorealistic paintings by David Holmes
"17 Reasons"
2002 Acrylic on canvas 40" x 30"
For over 65 years this art deco masterpiece teased passersby with its enigmatic message. Originally the sign read "17 Reasons Why", an advertisment to shop at Redlick's furniture store. But with the store and the "Why" both long gone, the sign became a curiousity. Local residents still loved it though, admiring it as sort of an urban haiku.
"Mission Street"
2002 Acrylic on canvas 48" x 36"
This painting captures the essence of San Francisco's Mission District, with swaying palms, crowded sidewalks and a colorful mix of signs and awnings. In the background, the famous old "17 Reasons" sign floats serenely over the neighborhood. See larger version
David Holmes website
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| 1:53 am 26th January 2002 |
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17 reasons to save one sign
Stephen Parr has a lust for Americana. His Capp Street warehouse, home to the San Francisco Media Archive, features an original Taco Bell sign, eight chrome beauty parlor hair dryers, 11 antique irons, two sets of tiki cups, and three boxes of Marshmallow Peeps.
So you can imagine Parr's despair when he saw a crew of men climb up the old "17 Reasons" ad last month and start sawing it down. The giant art deco sign, visible from his window, had stood at the corner of Mission and 17th Streets for more than 70 years. Sure, it was rusty and covered with graffiti. But it also was a cultural landmark – and a mysterious one at that.
The sign once read "17 Reasons Why," though no one remembers exactly what it meant. "Why what?" Parr asks. "It's almost like a haiku or something."
Pictures of sign's current home: Pic #1 Pic #2 Pic #3
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| 11:05 pm 15th September 2000 |
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The Real True Story of the "17 Reasons Why" Sign
This article was sent by Stephen Parr, Director of the San Francisco Media Archive, and contains the true story and everything you never needed to know about this infamous sign. The linked article originally appeared in The San Francisco Examiner in September 2000, a couple years before the sign was replaced.
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| 5:14 pm 16th January 2000 |
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'17 Reasons Why' - 16mm short film by Nathaniel Dorsky
17 REASONS WHY was photographed with a variety of semi-ancient regular 8 cameras and is projected unslit as 16mm. These pocket-sized relics enabled me to walk around virtually "unseen," exploring and improvising with the immediacy of a more spontaneous medium. The four image format has built-in contrapuntal resonances, ironies, and beauty, and in each case gives us an unpretentious look at the film frame itself ... the simple and primordial delight of luminous Kodachrome and rich black and white chugging thru these timeworn gates.
1985-1987, 16mm, color/si, 19m (18fps), 60.00
Rent the film from Canyon Cinema
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| 7:08 pm 1st January 2000 |
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Other 17 Reasons Why sites
www.17reasonswhy.com
Another band from Portland, Oregon formed around the time that the original 17 Reasons Why was calling it quits and also called themselves 17 Reasons Why. Unfortunately, it appears they are no longer together, but lead singer Sattie Clark appears to have embarked on a solo career.
www.17reasonswhy.net
This is a blog site run by a woman in San Francisco and is dedicated to the Mission District.
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| 7:45 pm 16th September 1999 |
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We're goin' to thrift town!
In my never-ending search to bring you a weekly glimpse of what locals do here in lovely san francisco, this week i'm sharing a universal favorite: thrift store shopping. here in s.f. there is a pretty clear line between real thrift stores and the way-too-expensive but beautiful-clothes "vintage" shops... maybe in a few weeks i'll shoot a vintage shop to provide a comparison, but since i prefer the real mccoy, this week ya get thrift town. it's at the corner of mission and 17th streets in the mission district...
Go to Thrift Town tour
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